Media use survey for auctioneers

Friend of the auction industry Carl Carter over at NewMediaRules Communications is conducting an anonymous survey about the auction industry. The stated goal is “to collect data on how auctioneers are using a full range of media to promote their auctions.”

The survey itself contains 11 questions ranging from the types of assets sold and the way the auctions are conducted to the types of media used and how the marketing mix is configured.

Carter regularly publishes articles on his blog and in various auction-related publications connecting the auction industry with media and publications, both old and new. There’s no question that the information will be kept anonymous and put to good use. Take the two minutes it takes to head on over and take the survey now.

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Aaron Traffas, CAI, ATS, CES

twitter.com/traffas | aarontraffas.com | aarontraffasband.com

Aaron Traffas, CAI, AMM, CES, is an auctioneer from Medicine Lodge, Kansas. He is currently community evangelist for Purple Wave in Manhattan, Kansas. Aaron serves as the current president of the Kansas Auctioneers Association and in the past has served on the National Auctioneers Association Education Institute Board of Trustees. He is a past instructor at CAI and co-wrote and instructed the ATS designation course from NAA. He currently instructs the Internet Auction Methods course offered by the NAA. An active contract bid caller, he has competed in multiple state auctioneer contests including placing twice within the top 5 in Kansas. During the summer, Aaron operates a farm in south central Kansas. Aaron is an active singer and songwriter and the Aaron Traffas Band's latest release, Enter: The Wind, can be found at iTunes, Amazon and Spotify.